The Hague has traditionally been a city of storks, thus the stork on the coat of arms and as the logo of the municipality. In the Middle Ages they were domesticated to remove fish remains at the fish market and nested on the buildings around the Binnenhof and in the area of the Groenmarkt and were seen as bringers of luck and prosperity. SOGOshow was allowed to bring back two storks to their old spot at the Groenmarkt. The building they’re applied to was originally a coffee roaster, which is represented by the red coffee berries.